Elementor

Elementor, WordPress

Nilo Velez: Making, nurturing, and capturing memories

With over two decades of experience in creating websites, WordPress has become an integral part of Nilo Velez’s professional and personal life. Originally from Madrid but now based in Seville, Nilo’s deep involvement in the Spanish WordPress community reflects his passion for the platform. Proudly sponsored by Hostinger, he actively contributes to several teams, including Polyglots, Photos, Community, and TV. While many contributors focus on just one or two teams, Nilo’s journey proves that it’s possible and even beneficial to contribute to multiple teams at once. Keep reading to learn more about how Nilo makes meaningful contributions to different areas of the WordPress ecosystem. The creative equilibrium A seasoned web developer, Nilo has carved a niche for himself in the world of digital creation. His skills go beyond website development – he’s also into multimedia development, which shows his versatility. He’s always working on his craft, training himself in system administration, media integration, design, and video editing. It’s clear he’s committed to staying on top of his game. Outside of the digital world, Nilo finds solace and inspiration in creating things with his hands. Whether it’s tinkering with 3D printing, electronics, woodworking, or a combination of them all, Nilo finds the change of pace refreshing. “Growing up, I was taught that it’s always better to fix things than to throw them away, and to make things rather than buy them,” he explains. It’s a philosophy that aligns well with Nilo’s creative pursuits. It turns out Nilo’s passion for building things in the physical world also inspired his first digital creation. Nilo was an avid kite builder and flier, so in 1998, he created his first website, Kite Plan Base. It started as a directory for online kite plans published by other amateur builders. “I drew much inspiration from directories like DMOZ and Yahoo!,” Nilo reminisces. “Early on, I realized that many amateur websites tend to disappear without warning, so I began making backups of the plans I listed.” Although not really updated these days, this online archive remains the largest kite plan directory in the world and has contributed significantly to the kite-building community. Journey of passion and dedication In Nilo’s early days as a web developer, he had some experience with various content management systems. But when he discovered WordPress, he was instantly drawn to its simplicity, flexibility, and self-hosted nature. “WordPress immediately resonated with my maker instincts,” he says. This love for WordPress grew into a passion for giving back. A defining moment came around 2005-2009. Nilo attended and volunteered at Evento Blog España (EBE), a prominent blog-related event in Spain. When the same organizers announced a WordCamp in Seville, he jumped at the chance to be involved. This decision, as Nilo puts it, “opened up a whole new world” and is one of the best decisions in his life. From then on, Nilo became increasingly involved in WordPress-related activities. He began helping out on forums and meetups, participating in WordCamps, and serving as a general translation editor (GTE) for the Spanish locale (es_ES). Beyond contributing to the Make WordPress project, Nilo understands fellow WordPress users’ pain points and takes action to address them. He created Machete, a plugin offering lightweight tools for everyday WordPress tasks, such as site optimization, analytics, and WooCommerce utilities. Initially developed to clean up pre-built websites at a web agency, Machete has become a valuable resource with over 7,000 active installations. For Nilo, the true power of WordPress lies not just in the code, but in the people who contribute to the project. His involvement with the community has deepened his understanding and appreciation for this collaborative project. “The community has this unique magic: the more you give, the more you receive,” he says. A team player across the board Nilo actively contributes to several teams, each offering a unique and fulfilling experience. “When you get involved with the WordPress community, you meet people from many different teams, and you might end up contributing to several of them. But there’s always one team that feels like ‘your team,’” Nilo explains. “For me, that team is Polyglots.” It was Nilo’s first point of entry into the open-source community. He has devoted countless hours to it since then, helping ensure a great WordPress experience for Spanish users. “Polyglots translates plugins, themes, and core projects, making them accessible to everyone. This relates strongly to WordPress’ mission of democratizing publishing and promoting open-source freedoms,” he says, emphasizing the team’s impact. Nilo recalls that his first contribution to the Polyglots team was during the first WordPress Global Translation Day in 2016. Luis Rull, one of the es_ES Global Translation Editors, brought him into the team. While Nilo had already made small contributions to the WordPress community, he regards this event as his true starting point as a contributor. Beyond Polyglots, Nilo contributes to the Photos, Community, and TV teams. The Photos team’s mission resonates with him – creating a directory of free CC0-licensed images embodies the open-source spirit. The Community team, responsible for organizing events, fuels Nilo’s passion for connection. “Volunteering, organizing, and mentoring at WordCamps is my happy place,” he shares. His signature at these events? Capturing memories as ‘the man with the big camera,’ a role that has opened doors and forged connections. Finally, TV, WordPress’ video archive, allows Nilo to contribute to preserving WordPress history and sharing knowledge. Each team has its own challenges, but there’s a common thread: a need for more contributors. It’s an ongoing struggle to attract new members to contribute to the open-source project, replace those who leave, and maintain engagement. “Many people aren’t aware of the massive workforce needed to keep the WordPress community thriving,” Nilo says. “Meanwhile, those who want to help usually have limited time to do so, as they need to earn a living, so they are unsure how to contribute.” Fortunately, initiatives like Five For the Future and the Contributor Mentorship Program offer solutions. The Five For the Future program offers company sponsorship of contributors, while the latter pairs seasoned mentors with new contributors. “Personally, I wouldn’t be able to dedicate so many hours to the WordPress community without Hostinger’s sponsorship,” Nilo remarks. He has participated in all

Elementor, Hosting

Boost Sales with Elementor’s Sell Pro and Pro+ eCommerce Hosting

It’s widely known, and backed by numerous studies, that site speed directly affects online sales. In other words, your eCommerce business requires a fast website, or it’ll lose visitors who could have converted into sales. But is it all just about speed? The answer is a resounding “no”. Slowness is just one type of friction that can interrupt your site visitors’ journeys. When setting up or optimizing your site, it’s vital to try and address as many friction points as possible to create journeys in which they are minimized or strategically used to drive sales. Before diving in with concrete examples and tactics that’ll boost your sales, here’s a quick recap of what you’re getting with Sell Pro and Sell Pro+ eCommerce hosting plans from Elementor Hosting:  Let’s see how this perfect match can boost your sales:  Get Started with eCommerce Hosting by Elementor Marketing Tools To Drive Conversions and Sales 1 – Promotion header strip2 – Improved search with instant results3 – Offer bar with discount code4 – Include custom product badges5 – Quantity increase/decrease buttons6 – Add to cart button has color customization options 7 – Wishlist functionality8 – Multiple product gallery layouts9 – Size guide functionality10 – Countdown timers11 – FOMO popup highlighting previous sales12 –  Stock level display13 – Increase trust with security badges Increasing Urgency Countdown Timers and Stock Meters: Create urgency with countdown timers for sales and stock meters highlighting low stock levels. Leveraging these psychological triggers encourages customers to complete their purchase before time runs out or stock depletes. Countdown timers can be placed on product pages and the checkout page. This feature increases conversions by encouraging undecided customers to “buy now” or risk losing the chance to save money on the product they are considering.  A stock meter is a great way to visually indicate when a product has limited availability. This can drive sales by prompting customers to purchase the items before it’s gone. You can customize the message that is displayed when stock is low. The quantity shown will automatically update and always reflects the actual stock levels accurately. Increasing the Average Order Value (AOV) Order Bumps and Free Shipping Notifications: Boost your average order value with order bumps—additional products suggested at checkout—an effective technique used by Amazon. Free shipping progress bars show customers exactly how much more they need to spend to qualify for free shipping, encouraging them to add more items to their cart. By enabling this feature you can reduce cart abandonment since shipping costs tend to make people leave their carts behind. A free shipping progress bar can be displayed in the mini cart sidebar and on the cart page providing a visual cue that encourages customers to stay and add more items to their cart to reach the free shipping threshold, while also increasing the average order value (AOV). Get Started with eCommerce Hosting by Elementor Encourage Customers to Add to Cart  Sticky Add to Cart, Enhanced Listing Pages and Product Badges: Make it easy for customers to add items to their cart with a sticky add to cart bar that stays visible as they scroll. Showcase swatches for color and size choices on product listing pages (PLPs) with a beautiful mobile first design. Use product badges to highlight promotions and key product features, driving more clicks and conversions. When a customer scrolls down a product page, a sticky ‘Add to Cart’ bar remains visible, making it easier for them to access. Clicking it opens a panel where users can select their preferred product variation. On mobile devices, the ‘Add to Cart’ button stays fixed at the bottom of the screen for easy access. It also includes an option to expand the default WooCommerce tabs for a more comprehensive view. In the listing pages, customers can instantly see which variations are in stock without having to visit the individual product page. There’s an optional “quick add-to-cart feature”, that lets customers add variable items to their cart even faster!  Product badges can improve click-through rates by helping your customers understand key features, highlighting promotions, and showcasing items with limited-time offers. You can also highlight newly added products in your catalog automatically with a badge that says “New” for a specified number of days, drawing attention to these items.. Get Started with eCommerce Hosting by Elementor Reduce Return Rates Size Guides: Detailed size guides help reduce returns by ensuring customers order the correct size. This feature is essential if you sell products that come in different sizes. It will help minimize costly returns and enhance the customer experience. You can create multiple size guides and assign them to specific categories or individual products as needed. Reduce Cart Abandonment Rates Trust Badges: Incorporate trust badges at key stages in the purchase journey, such as the cart and checkout, to reassure buyers, especially those purchasing from you for the first time. Research shows that nearly 1 in 5 customers abandon the checkout process due to a lack of trust in the site’s security when entering their credit card information. This feature makes it simple to display your integrated trust badges below the main call-to-action button on the cart and checkout pages. Drive Retention Wishlists and Callback Requests: Wishlists indicate a customer’s interest in a product, even if they aren’t ready to buy right now. The Wishlist feature lets shoppers create personalized collections of products they want to purchase in the future. It’s the perfect way to encourage returning shoppers to pick up where they left off and easily add wishlist items to their cart. The Call Back Request feature allows customers to easily request more information before making a purchase, which is essential for stores selling high-value or complex products. This feature helps build trust in the buying process by providing a convenient way for customers to obtain the information they need, leading to a more positive relationship with the brand and potentially increasing the likelihood of repeat purchases. Get Started with eCommerce Hosting by Elementor Enhance User Experience and Engagement Word-Class Product

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